difference between Commercial Display and TV

Televisions and Commercial Display may look the same…but there is more than the price that separates the two.

When comparing the two, there is more functionality in television than a commercial display. We like to use the analogy of a TV as a complete system in one little package. A Commercial Display is a part of a more extensive system.

Televisions are designed for just that, viewing TV, so you can unbox them, plug them in, and start watching Blu-ray or streaming services.

Commercial displays are built more for an office/business setting where environments may be diverse. Like, higher temperatures in a kitchen or loading docks. Greater exposure to dust or grease, etc. Examples of use are, lobby areas or waiting rooms, digital signage, way-finding kiosk, menu boards in restaurants, and large conference rooms.

Display Brightness

Many of the newer TV’s have settings for different viewings, like theater, sports, etc., but the brightness on a TV will dim over time. Commerical displays will not dim, in fact, they are designed to stay as bright in full daylight as they are in the dark with auto-adjust sensors.

Write this down.

Have you ever been in a meeting and needed to make a note of something said or shared? New boards being installed in conference rooms allow note-taking and overlay features of a presentation. Thus, eliminating the need for people’s heads to be looking down, taking notes, instead of looking at the display.

Do fewer functions mean a lower cost product?

Comparative costs of the same size  Commercial Display and TV, commercial ones are typically 50%, even 100% higher in a commercial display.

Why? If Television has more functionality, why would it cost less? The reason? Features don’t equate to quality and the expected operating hours of each.

The design of a Television is for viewing hours of approximately 4 hours per day, whereas some Commercial Displays are designed to run 24/7/365. The quality of components commercial screens need is significantly higher than TV.

Understanding Commercial Displays

Commercial displays are specifically designed for business environments, such as retail stores, conference rooms, and public spaces. They offer features that cater to continuous use, such as:

• Durability: Built to withstand heavy usage, commercial displays are typically constructed with stronger materials and come with a longer lifespan.
• Brightness and Resolution: These displays usually have higher brightness levels and better resolution options to ensure clear visibility in well-lit environments.
• Advanced Connectivity: Many commercial displays offer multiple input options, including HDMI, USB, and network connectivity, making them versatile for various content sources.
• Customization: Businesses can often customize commercial displays with branding, settings, and software to meet specific requirements.

What About TVs?

Televisions, on the other hand, are designed primarily for entertainment purposes in homes. While modern TVs come equipped with smart features, they differ from commercial displays in several aspects:

• Usage Duration: TVs are typically meant for occasional use, making them less durable for continuous operation compared to commercial displays.
• Brightness Levels: Standard TVs may not provide the same brightness levels needed for high-traffic environments, which can affect visibility.
• Limited Customization: While smart TVs offer apps and streaming services, they usually lack the extensive customization options found in commercial displays.

Practical Considerations (Commercial Display and TV)

When deciding between a commercial display and TV, consider the following:

1. Usage Environment: For retail or public settings, opt for a commercial display to ensure durability and visibility.
2. Content Type: If your focus is on interactive content or digital signage, commercial displays offer the necessary features for effective communication.
3. Budget: While commercial displays tend to be more expensive upfront, their longevity and functionality may provide better value over time.

Conclusion

Understanding the difference between commercial display and TV is crucial for making the right choice for your business. Commercial displays are tailored for high-demand environments and offer enhanced features, making them ideal for business applications. In contrast, TVs serve primarily for entertainment and are suitable for home use. By evaluating your specific needs, you can select the display that best fits your requirements and ensures a compelling visual experience.